You have measured eNPS - What should happen next?
Here’s a step-by-step example of how to analyze eNPS (Employee Net Promoter Score) results throughout a company, starting at the company-wide level and drilling down to individual departments and employees.
Step 1: Company-Wide Analysis
- Measure eNPS Score:
- Respondents are categorized as:
- Promoters (9–10): Enthusiastic supporters.
- Passives (7–8): Neutral employees.
- Detractors (0–6): Dissatisfied employees.
- Respondents are categorized as:
- Identify Trends:
- Compare the current eNPS score with past results to spot trends.
- Examine whether the score aligns with company changes (e.g., new policies, leadership changes, major events).
- Overall Themes:
- Review qualitative feedback (if included) to identify company-wide concerns or positives. These themes are made automatically by our AI-analysis.
Step 2: Department-Level Analysis
- Bread Down eNPS By Department:
- Segment results by department (e.g., Sales, Marketing, HR).
- Identify high-performing (high eNPS) and low-performing (low eNPS) departments.
- Analyze Department-Level Themes
- Use word clouds or text analysis tools to summarize feedback themes within each department.
- Spot Patterns:
- Compare scores across departments to find disparities. For example:
- Marketing: eNPS = 50 (positive feedback on leadership).
- Customer Support: eNPS = -10 (concerns about workload).
Step 3: Team-Level Analysis
- Segment eNPS by Teams Within Departments:
- Within the Customer Support department, for example, break down eNPS by team (e.g., Email Support, Live Chat, Phone Support).
- Identify Outliers:
- Highlight teams with exceptionally high or low scores.
- Drill down into qualitative comments to uncover root causes (e.g., workload imbalance, unclear goals).
- Facilitate Team Discussions:
- Share team-level results in a transparent and supportive way.
- Allow team leaders to gather additional insights directly from their teams.
Step 4: Individual-Level Analysis
- Review Anonymous Individual Scores:
- eNPS results are often anonymized, but individual comments can provide insights.
- Group comments by sentiment to identify common concerns.
- Engage with Employees (if Feedback Isn't Anonymous)
- For low eNPS scores, consider conducting follow-up interviews with individuals to better understand their concerns.
Step 5: Create an Action Plan
- Company-Wide Improvements:
- Address themes that impact all employees, such as leadership communication or workplace flexibity.
- Department-Level Initiatives:
- Work with department heads to address specific issues (e.g. additional training or better tools).
- Team-Level Solutions:
- Empower team leaders to make changes tailored to their team’s unique needs.
- Individual Follow-Ups:
- For detractors (if feedback isn’t anonymous), create a tailored action plan to address their concerns and improve their experience.
Example Workflow
Scenario:
The company’s eNPS score is +20 (average), but the Customer Support department scored -10. Within Customer Support, the Live Chat team has an eNPS of -30, while other teams are near zero.
Actions:
1. Company-Wide: Communicate overall results transparently and announce an initiative to improve employee engagement.
2. Department-Level: Meet with the Customer Support manager to discuss the low score and explore workload, leadership, and training issues.
3. Team-Level: Focus on the Live Chat team. Hold focus groups to understand their unique challenges (e.g., high ticket volume, unclear escalation paths).
4. Individual-Level: Identify anonymous comments suggesting dissatisfaction (e.g., “I feel overworked”). Address concerns through 1:1 check-ins or manager follow-ups.
This structured approach ensures insights are acted on at every level, creating a clear path from high-level data to meaningful individual engagement.